THE FIELD NOTES
People, work and the numbers.
Cases, research and what they mean for your team. We separate measured findings from examples and vendor reports.
· 4 min read
60 water bills, one spreadsheet, and a culprit in the front yard
A Katy ratepayer audited five years of utility bills with AI doing the heavy lifting. The district's math was clean. The rate design wasn't, and neither was the sprinkler.
- method
- case study
- cost of service
· 3 min read
Why we hand every lead to a person
In a randomized field experiment, AI screening calls plus people closing sold almost twice as well as people alone. AI alone sold like the weakest rep.
- research
- intake
- people and ai
· 3 min read
Will AI replace your front office? Here's what the government's own data says
In the Census Bureau's latest business survey, 95.7% of firms using AI reported no change in headcount from it. Most use AI to help people, not stand in for them.
- research
- people and ai
· 3 min read
Texas phones in July: speed, Spanish, and a person on every lead
A North Texas HVAC company says nobody waited on hold through peak season. What the research says about response speed, and why Spanish matters in Houston.
- intake
- spanish
- trades
· 2 min read
AI does the typing. Your inside sales team does the selling.
A paper distributor now runs about 30% of its transactions through AI order entry. Its president on whether that has to mean job loss: 'It doesn't have to.'
- industrial
- quotes
- order entry